Simply Swift is a dynamic tribute act by Emily Umpleby, dedicated to celebrating the music and style of global superstar Taylor Swift. With uncanny attention to detail, Simply Swift brings Taylor’s biggest hits and most iconic eras to life, complete with replica costumes and an ever-growing catalogue of fan favourites. This is no ordinary tribute—it's a show performed by a passionate Swiftie, for Swifties. From "Fearless" to "Midnights", Emily embodies the spirit, energy, and stagecraft of Taylor Swift in a performance that is both authentic and electrifying.
Emily's journey to becoming Simply Swift began with over 15 years of professional performance experience. Since launching her solo career in 2008, she has sung to audiences across Europe, including starring as lead female vocalist for two seasons with Palmera in Greece, and another season with Siblu in France. Her time abroad honed her stage presence and vocal prowess, providing a strong foundation for the tribute show she now tours across the UK. This breadth of experience in live entertainment has made her a confident and versatile performer capable of captivating diverse audiences.
Simply Swift is now entering an exciting new era. The show is currently being choreographed by industry professional Victoria Farley, promising a dynamic and polished upgrade for 2025. From September, the show will also be available with up to four professional dancers, adding even more impact to what is already a high-energy, immersive concert experience. Emily continues to receive glowing feedback from audiences and event organisers alike, with growing demand for performances across holiday parks, festivals, nightclubs, and themed events.
What sets Simply Swift apart is Emily’s genuine passion for Taylor Swift’s music and the dedication she brings to every performance. Her tribute is not only vocally and visually accurate, but emotionally connected to the fanbase she shares. Whether it’s a family-friendly event or a high-energy club night, Simply Swift adapts seamlessly to suit any venue or audience. If you're seeking top-tier entertainment that combines professionalism, star-quality, and heartfelt fan devotion, Simply Swift is the perfect headline act.
